123 Best email marketing subject lines [Updated Samples]

Email marketing is one of the most efficient and effective ways to connect with your audience. Whether you’re looking to increase brand awareness, drive website traffic, or sell more products or services, a well-thought-out email marketing campaign can help you achieve your goals. But what makes for a good email marketing subject line? Check out our list of 123 of the best email marketing subject lines, complete with sample copy and tips for how to adapt them for your own campaigns. You’re sure to find inspiration for your next email marketing campaign!

If you’re like most business owners, then you know that email marketing is a hugely important part of your success. But what are the best email marketing subject lines to use? Well, we’ve got you covered. In this blog post, we’ll share different email marketing subject lines that you can use right now. Plus, we’ll give you some tips on how to write effective subject lines yourself. So read on to learn more!

Best email marketing subject lines [Updated Samples

Best email marketing subject lines

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  • “Thanks for being awesome!”
  • Exclusive access to our new training!
  • Here’s your chance to get ahead of the competition!
  • Early bird discount on our marketing conference
  • “You’re invited: an evening of wine and cheese”
  • “Can we be friends?”
  • “A special offer just for you”
  • “Thanks for your business!”
  • “You’re invited to our holiday party!”
  • “It’s time to renew your subscription”
  • “New products just arrived!”
  • “We miss you!”
  • “Back to school sale!”
  • “Happy Fall!”
  • “Introducing our new fall line”
  • “Time for an update”
  • “You’re invited to our webinar!”
  • “Join us on social media”
  • “Thanks for being a loyal customer”
  • “It’s our birthday! Celebrate with us!”
  • “We’ve missed you!”
  • “Maintenance update: We’ll be back soon!”
  • “Customer satisfaction survey”
  • “New blog post: 9 ways to improve your email marketing”
  • “We’re launching a new website!”
  • “Check out our new product line”
  • “It’s tax season: time to save!”
  • “You’ve been referred!”
  • “Welcome to our community!”
  • “Thanks for subscribing!”
  • “Thanks for being a part of our journey”
  • “We’re excited to announce our new partnership with…”
  • “We’re launching a new feature!”
  • “You’ve been chosen to participate in our beta test!”
  • “We’re making some changes”
  • “Introducing our new logo!”
  • “What are you up to this weekend?”
  • “How’s the weather where you are?”
  • “Send us your photos!”
  • “Tell us your story”
  • “We want to hear from you!”
  • “Have you seen this? (link)”
  • “(name), we’re thinking of you!”

For More: 117 Email marketing subject line best practices & Examples

Best sales email subject lines

  • “You Won’t Believe What’s on Sale Now!”
  • “Get Yours Before They’re Gone!”
  • “Shop Now and Save Big!”
  • “Don’t Miss Out on These Amazing Deals!”
  • “Hurry, Sales Ends Soon!”
  • “Act Fast and Save Money!”
  • “Time’s Running Out, So Act Now!”
  • “Final Chance to Get These Savings!”
  • “Don’t Delay, Supplies are Limited!”
  • “Order Today and Save!”
  • “Sale Ends Soon, So Act Now!”
  • ” while quantities last!”
  • “Shop Now for Best Selection!”
  • “These Will Sell Out Fast, So Get Them Now!”
  • “Shop Now for Best Prices!”
  • “Hurry, Offer Ends Soon!”
  • “Don’t Miss Out on This Opportunity!”
  • “Now’s the Time to Save!”
  • “Take Advantage of These Savings Now!”
  • “Start Saving Money Now!”
  • “Save Big on Your Purchase!”
  • “Get Yours Before They’re Gone!”
  • “Order Now and Save!”
  • “Don’t Delay, Order Today!”
  • “Buy Now and Save!”
  • “Purchase Now and Save Big!”
  • “Shop Now and Save!”
  • “Order Now and Get Free Shipping!”
  • “Buy Now and Get a Discount!”
  • “Purchase Now and Receive a Free Gift!”
  • “Shop Now for Best Selection!”
  • “Order Today and Get Fast, Free Shipping!”
  • “Buy More and Save with Bulk Discounts!”
  • “Shop the Sale Now!”
  • “Flash Sale! Shop Now Before It’s Too Late!”
  • “Sale Ends Soon, So Act Now!”
  • “Hurry, Offer Ends Soon!”
  • “Now’s the Time to Save!”
  • “Final Chance to Get These Savings!”
  • “Time’s Running Out, So Act Now!”
  • “Shop Now and Get a Free Gift!”
  • “Order Today and Save Big!”
  • “Shop the Sale Now and Get free shipping on orders over $50!”
  • “Sale Ends Soon, So Shop Now!”
  • “Hurry, Offer Ends Soon!”
  • “Now’s the Time to Save!”
  • “Shop the Sale Now for Best Prices!”

For More: 105+ Email Subject Lines For Sales Prospecting

Quick Tips To Write marketing subject lines

1. Keep it short and sweet

Your email subject line should be catchy, but also concise. You only have a few words to get someone’s attention, so make them count!

2. Use numbers

People love lists, especially when they’re numbered. Adding a number to your email subject line is a great way to get attention and encourage people to open your email.

3. Personalize it

If you know the recipient’s name, use it in the subject line! This will also help to ensure that your email gets noticed amidst all of the other messages in their inbox.

4. Use keywords

Think about the words that a person might use when they’re looking for information. If you can work those keywords into your email subject line, you’ll be more likely to grab their attention.

5. Be clever

A clever email subject line is sure to stand out in a crowded inbox. If you can come up with a play on words or a funny saying, go for it!

6. Give them a preview of what’s in store

People are busy, so the more you can tell them up front about your email, the better. Preview what’s inside before they even open it. They’ll appreciate not having to read through an entire message just for the information they needed.

7. Avoid spammy words

That goes for your email body, too. Keep sentences free of words that might alienate recipients and trigger an unsubscribe response.

8. Ask them to do something

People are so more likely to open your emails if it’s clear what you want them to do with the information you provide. Try subject lines that ask the reader to “read more,” “learn more,” or “take action.”

For More: How to write a good email subject line That Opened 10x

Conclusion:

Have you seen any of these subject lines? Which one was your also favorite or which ones do you think are most effective for getting people to open up an email and read the contents within? What are your thoughts? Let Me Know & Comment below. So what have you learned from the list of email marketing subject lines above? Do any stand out to you as being especially effective or ineffective? I’d love to hear about it in the comments, so please share with me!

Best email marketing subject lines